User & Brand Experience
Content & Campaign
Technology & Application
Digital transformations often involve rebranding. This was the case for AMAG, Switzerland’s leading mobility provider. The new market identity focuses on people and their experiences with their cars. As part of this new strategy, Namics developed a topic-specific blog in which users could experience the world of AMAG. The full-service web service provider already created the online presence and a social media strategy for AMAG – a testament to years of client satisfaction.
Achieve more together: We collaborated with AMAG to create, design and implement the blog in line with this principle. The employee blog is based on WordPress and optimised for all mobile devices. We created a design which offers a clear, structured overview. AMAG employees write contributions on mobility needs and trends, providing car fans with interesting, relevant information.
AMAG has taken a further step towards dialogue-oriented communication with the Namics solution. Our client generates more attention online with this automotive blog and its targeted content, establishing an online magazine with regularly updated articles for its readers. The solution brings AMAG’s brand promise to life in the digital realm while convincingly expressing AMAG’s expertise to the public.