Digitisation poses a new challenge to well-established companies. Innovative technologies, digital services and new competitors are changing the rules of the game on the marketplace. Those companies that continue to rely on their existing business models will soon be surrendering the field to other providers. Those, who have understood how to use digital transformation to create innovative products and services, will win.
The cards are being re-shuffled – not by the providers, but by the end users. The permanently changing needs of the target group are having both an impact on business models and on the range of products offered. The focus must therefore be on the continuing and new development of products and services.
We will assist you in your digital transformation
This process requires strong partners such as Namics, who are not only able to quickly grasp and understand the challenges of your business and your customers’ needs, but also provide the technical expertise for developing customised digital solutions. Together with you, we can create innovative products and services. We see ourselves as a business transformer with a clear goal: turning your company into a winner in the digital transformation process.
Namics’ approach: digital product and service design
Three steps to becoming a digital winner
1. We place our end user’s needs centre-stage
If you only have your eyes set on your employees, you lose sight of what is essential: your end users. If you want real business transformation, you must always keep your users in mind. You can only develop the right products and services by analysing and understanding their needs. With the help of our insights-to-action approach, we lay the foundation for this. What counts, in the end, is providing an optimal and consistent customer experience. This needs to be inspired by the end users, not by competitors or by one’s own employees.
Taking a look in practice
How can the medical engineering company Medela that operates internationally offer even better support to its target group – mothers-to-be and new mothers? Namics responded to this challenge by developing a mobile “breastfeeding” application. With this app, Medela supports mothers throughout their “breastfeeding journey” and specifically addresses their needs. Thanks to the personalised content, users can tap into a new customer channel giving access to all Medela’s product diversity and expertise on the subject of breastfeeding.
2. We create product and service innovations
We have deliberately chosen not to rely on established systems, standardised processes and well-known procedures. We want to create something completely new with you: innovate, inspire customers and bring your business forward long-term. Courage and curiosity are needed to tread new paths. In “agile” workshops, we jointly develop new approaches and solutions with you.
Taking a look in practice
How can the leading pharmaceutical company Boehringer Ingelheim accelerate complicated laboratory analyses of animal blood and saliva that are frequently required by vets to identify diseases? With Namics’ help, it has ventured on the task of creating a unique solution and has developed the mobile laboratory Mobinostics.
Together, we have managed to digitally redefine the classical laboratory analysis and make a technically sophisticated process user-friendly – a real innovation!
3. From the vision to reality
Innovations must become a reality – even if this might appear to be more difficult than actually conceiving the idea itself. Only by turning ideas into concrete solutions, can we all learn from them and become more successful. Those who transform businesses, such as Namics, can offer assistance with this. With our all-in-service approach, we are a one-stop provider: from identifying the customer’s needs and challenges, to the conception, design and technological development, to the actual implementation. We realise innovations and turn them to good use – together with our numerous partners and our team of 500 experts.
Taking a look in practice
How would it be if the daily receiving and delivering processes of over 20,000 postal workers were to be completely digitised, secure and fast? Together with Namics, Schweizerische Post AG has made this vision a reality and initiated the project Neuorientierung Mobile Computing (Reorientation Mobile Computing), NEMO for short. At the heart of this is a customised and flexible solution that completely meets the business-critical requirements for expandability, integration and operation.
Let us jointly create new customer experiences!
With more than 20 years of expertise in digital business, countless experts and flexible developers, we not only provide the idea, but also the finished, digital product. We offer our support: from the initial solution, through the creative development phase to the perfect, technical implementation, and more. We are your partner when it comes to ensuring that your products and services contribute to your business success.